Why we built FloorFreight.

Walk into a big-box home improvement store to buy flooring and you’re one aisle among dozens. The person walking you through a $6,000 flooring decision may know mulch better than hardwood — big-box associates cover a lot of aisles, and flooring is rarely their specialty.

The floor itself is identical wherever you buy it — the same SKU, the same warranty, the same manufacturer. What differs is who’s helping you choose it and how it gets to you.

We thought there had to be a better way.

FloorFreight is an authorized dealer for Shaw Industries, which was founded in 1967 and is headquartered in Dalton, Georgia. When you place an order with us, we place it directly with Shaw, and Shaw ships your floor to you from their facilities in Dalton.

There’s no warehouse in between. No repackaging. No extra truck ride. Your flooring goes from Shaw’s facilities to your curb in the most direct path possible.

Dalton, Georgia has been the carpet and flooring capital of the world for generations. Today, more flooring is manufactured within a 65-mile radius of Dalton than anywhere else on the planet. It’s home to Shaw, Mohawk, and dozens of other manufacturers — a concentration of flooring expertise and production capacity that exists nowhere else.

We built FloorFreight.com as an authorized dealer of Shaw Floors — a way to reach homeowners nationwide and ship premium, quality floors directly to the consumer. By operating lean — no showroom, no physical inventory, no commissioned sales staff — we put our effort where you’ll feel it: straight answers from people who know flooring, samples you can judge in your own light, and a freight delivery we look after from Dalton to your curb.

Want the full picture of how an order travels from the manufacturer to your curb? Read what factory-direct flooring actually means.

FloorFreight is a small team. We don’t have a call center or a chatbot army. What we do have is a genuine commitment to making sure every order goes smoothly — because at our size, every customer is someone we remember.

If something goes wrong with your shipment — damaged cartons, a missing pallet, a delivery that doesn’t show — we handle the freight claim for you. You don’t have to chase down carriers or fill out forms. That’s our job.

We have a sample system so you can see and feel products before committing to a full order. We think that’s important when you’re choosing something that will be in your home for decades.

And when you email us, a real person reads it and writes back. Usually within one business day. That’s a promise, not a target.

FloorFreight is a family-owned flooring company, run by people who actually know floors.

Selling, installing, and standing behind floors for homes and businesses is what we know — and that hands-on experience is behind every order.

FloorFreight is a national online store. We operate from Atlanta, Georgia and ship straight from Shaw’s facilities in Dalton, GA — bringing the same Shaw Floors, Anderson Tuftex, and COREtec floors to homeowners nationwide, at each brand’s advertised price (MAP).

Authorized dealer of Shaw Floors, Anderson Tuftex, and COREtec. That’s how we bring real flooring knowledge directly to homeowners — the experience that tells you which products actually hold up and which manufacturers stand behind their warranties.

If you have a question about a product, an installation, or whether a particular floor is right for your space, email hello@floorfreight.com. A flooring expert reads it and writes back.